Flovaly vs NewFace AI: Campaign Agent or Ad Studio?

NewFace AI sells a plain-language “Agent”: describe a campaign in a sentence and it builds the shots, script, and edit for you on a visual Canvas, with industry presets for verticals like skincare, athleisure, fitness, and real estate. Flovaly has no campaign agent at all — you pick a format (Talking Actor, Face Swap, guided UGC ad, or a Viral Centre effect), write the script yourself, and generate one clip at a fixed, disclosed credit price starting at $29/month. NewFace is five weeks old at the time of writing, built by LibAI Lab — a company with a genuinely credible track record — but its own pricing page is unreliable and its review history is close to nonexistent. Here's the honest breakdown.

What NewFace does well

NewFace's Agent is a different level of abstraction from anything else Flovaly has been compared against. Instead of configuring one generation at a time, you describe the campaign you want and the Agent lays it out node-by-node on a canvas — shot composition, script, and copy included — which you can approve step-by-step, let run end-to-end, or take over at any single node if you want manual control. That's a genuinely different pitch from Flovaly's Workflows canvas, which you build by hand.

The industry-preset library is another real strength: named templates for athleisure, skincare, fitness, real estate, pet brands, wellness, luxury jewelry, home & kitchen, and cosmetics, spanning UGC-style, product-showcase, and testimonial formats. Flovaly has no vertical-specific template of any kind — every format works the same regardless of what you're selling. On top of video and image generation, NewFace also ships a Video-to-Audio tool and a Product Detail Page designer, neither of which Flovaly has. And the parent company is a real signal of staying power: LibAI Lab has appeared on a16z's “Top 100 Gen AI Consumer Apps” list in every edition from September 2023 through March 2026.

What Flovaly does differently

The honest caveat on NewFace is reliability, not ambition. Its own pricing page is JS-rendered and returned $0/month for every tier when checked directly — not usable as real pricing. A third-party hands-on review found workable figures instead (Starter $11/mo, Pro $55/mo, Team $120/mo — see the table below), but flagged them as possibly a temporary discount, unconfirmed by NewFace itself. The same reviewer tested the advertised 80 free-credit signup bonus and got a $0 balance instead, unable to generate a single test clip. And NewFace's Trustpilot page currently shows exactly one review — a 1-star complaint — which is close to no track record at all for a product that's five weeks old. None of that means NewFace doesn't work; it means there isn't yet enough independent evidence to say confidently how it performs at scale.

Flovaly's answer is a fixed, disclosed price for every single generation, shown before you click. Talking Actors runs 7 credits for a 5-second clip with voiceover at 720p (5 base + 2 for the voiceover), 12 for 10 seconds, 17 for 15 seconds, scaling to 11/18/26 at 1080p. Face Swap re-skins existing footage for a flat 8 credits, always at 720p. The guided UGC ad flow composites your product photo with an actor from 5 credits base plus duration, and a flat 2 credits covers a single image generation. There's no campaign agent, no industry presets, and no video-to-audio tool — Flovaly Workflows exists as a canvas, but it's one you wire together by hand from Flovaly's own Image, Video, and Talking Actor nodes, not one an AI agent assembles from a sentence.

Pricing side-by-side

*NewFace's own pricing page returned $0/month for every tier when fetched directly — these figures come from a third-party hands-on review instead, flagged by that reviewer as possibly a temporary discount and not directly confirmed by NewFace. Treat them as approximate until you check the live checkout yourself. Flovaly's plans and credit bundles are always current on the pricing page, since the catalog reads live from billing.

Which should you pick?

• Describing a campaign in one sentence and letting an agent plan the shots, script, and edit — NewFace. Flovaly has no equivalent; every generation is configured and scripted by you.
• Selling into a niche NewFace has a preset for — NewFace, if the skincare, athleisure, fitness, or real estate template fits. Flovaly has no vertical-specific templates at all.
• Knowing exactly what you'll pay before you generate — Flovaly. Every format has a fixed credit price shown up front; NewFace's own pricing page isn't currently showing real numbers.
• Wanting a track record before you commit budget — Flovaly, simply on account of age and review history. NewFace is five weeks old with a single Trustpilot review; judge it on its own merits with a small test first, not on reputation it hasn't had time to build yet.

Neither tool is strictly better — NewFace is a genuinely different, more ambitious pitch: describe a campaign and let an agent plan and build it across a growing set of industry presets, backed by a parent company with a real AI track record. Flovaly is narrower and older: a single-generation studio with a fixed, disclosed price for every clip and no agent doing the planning for you. If the agent-built-campaign idea is what you're after and you're comfortable testing a five-week-old product, NewFace is worth a look — just verify current pricing directly before committing. If you want to write your own script, see the exact credit cost before you generate, and rely on a product with a longer track record, Flovaly's model is simpler to reason about. The pricing page shows every current Flovaly plan, and the $1 trial is enough to generate a handful of clips and judge the output yourself.

NewFace isn't the only agent-style competitor worth weighing against Flovaly — see Flovaly vs Hyper for a marketing-ops agent platform that launches and optimizes ad campaigns directly, or Flovaly vs Wireflow for a much larger, user-built node canvas. For Flovaly's own canvas, see what Flovaly Workflows actually does, and for the full cost picture across every generation type, see our AI video ad cost breakdown.

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